AFC Webinars

Strategy for Enterprise LeadersTesting and renewing the strategy you already have.

A live series for leaders of established organisations. Markets shift, uncertainty rises, and AI reshapes the ground your strategy was built on. This series gives your team sharper ways to test whether your current strategy still holds, and where it must change, before conditions force the decision.

8 webinars, three pathwaysLive · 90 minutesRecordings shared with registrants
Register your interestSee the sessions

Why this matters now

Most strategies outlive their initial conditions.

Most strategy problems surface first as performance pressure, hesitation over a major commitment, or a pile of activity that is hard to connect to advantage. This series gives you a clearer way to read those signals: what they reveal, where the underlying issue actually sits, and what to test before your next consequential move, while your options are still open.

The sessions

Eight sessions across three pathways.

Each session runs 90 minutes and stands on its own. Follow a pathway in order, or join the sessions that match the question in front of your team now.

Diagnosing Competitive Context

The core question: Is your performance pressure a changed competitive context, an execution gap, or a strategy-fit problem?

01
When the Ground Moves Under a Good Strategy
Every strategy rests on assumptions about the market conditions that make its choices work. We give you a way to test whether those assumptions still hold, and to see where the ground may have moved under your strategy.
Live · 90 min · Tue 11 Aug or Tue 22 Sep 2026, 12:00 ET · limited seatsReserve your seat →
02
When Execution Is Not the Problem
Persistent underperformance is often met with more execution. We help you distinguish an execution gap from a strategy-fit problem, before more effort is spent on the wrong one.
Live · 90 minRegister interest →
03
The Strategy Fit Test
Taking the market as given, we test whether your where-to-play and how-to-win choices still reinforce each other and whether your sources of advantage still hold. The output is a clear call: refresh or redesign.
Live · 90 minRegister interest →

Strategic Optionality

The core question: Are your commitments preserving future options, or quietly closing them off?

04
Why Good Strategies Become Fragile Under Uncertainty
Strong strategies become fragile when they lean too heavily on one version of the future. We show why planning breaks down under uncertainty, and how to spot the commitments that would leave you exposed if the market develops differently.
Live · 90 min · Tue 25 Aug or Tue 6 Oct 2026, 12:00 ET · limited seatsReserve your seat →
05
Is Your Strategy Building or Eroding Optionality?
Every commitment either creates options or forecloses them. We help you assess whether your current investments, partnerships, and market moves are building optionality or eroding it.
Live · 90 minRegister interest →
06
How to Test Strategic Commitments Against Multiple Plausible Futures
We introduce a practical way to test your major commitments against plausible futures, classifying each into commit now, stage the move, redesign the commitment, or defer until signals clarify.
Live · 90 minRegister interest →

Beyond Adoption

The core question: Are your AI investments creating productivity, differentiation, and advantage, or just more activity?

07
Is Your AI Activity Creating Advantage, or Just Activity?
Many organisations have AI pilots, tools, and budgets; fewer can explain the strategic value created. We help you separate AI adoption from AI-enabled advantage, and find where your AI activity is disconnected from the choices that matter.
Live · 90 min · Tue 8 Sep or Tue 20 Oct 2026, 12:00 ET · limited seatsReserve your seat →
08
What Should Leaders Still Own in an AI-Enabled Enterprise?
As AI takes on more analytical and operational work, you must be clearer about where judgment, accountability, governance, and strategic choice remain distinctly human. We help your team define the work AI cannot replace.
Live · 90 minRegister interest →

What you leave able to do

Read the pressures. Test your strategy. Make the call.

01
Make sharper reads on what your performance pressure is signalling.How to tell a changed market from an execution gap or a strategy that no longer fits.
02
Test whether your strategy still holds together.Where your where-to-play and how-to-win choices still reinforce each other, and where they have drifted apart.
03
Form a clearer view of where your commitments build or erode optionality.How to spot which of your current bets keep future options open, and which quietly foreclose them.
04
Sharpen your AI investment decisions.How to separate AI activity from AI-enabled advantage before you commit more capital.

Who this is for

Built for executives who carry the consequences of strategic choices.

Designed for

Senior leaders accountable for strategy and its results.

  • →CEOs, business unit leaders, and owners weighing major commitments or sensing strategic drift
  • →Strategy, corporate development, and transformation leaders responsible for where the firm plays and how it wins
  • →Boards and investors that want assurance the strategy has been genuinely tested, not just presented
Not for

Those looking for tooling, training, or reassurance.

  • ×Teams seeking AI tool tutorials, prompt training, or technical implementation detail
  • ×Audiences wanting validation of a decision already made rather than the ability to run a real test
  • ×Functional or operational improvement that does not depend on a strategic choice
  • ×Early-stage founders still forming a first strategy, better served by Strategy for Entrepreneurs

New to the series? See how a single webinar leads into deeper work on the webinars hub.

Join us and sharpen your strategy.

Register your interest